Madison, NC – Southwick Associates recently announced the brands hunters and shooters purchased most frequently in 2011 from 41,923 internet-based surveys completed by hunters and target shooters. The respondents overwhelmingly chose Remington as the top brand for rifles (16% of all purchases), shotguns (24.6% of all purchases) and rifle ammunition (25.5% of all purchases).
"We are honored to be recognized as a favorite brand by hunters and shooters," says Scott Blackwell – Chief Marketing Officer for Remington. "This recognition is a statement of the team effort required to get great products to the field. It starts with dedicated employees who care; retail partners excited about the products; and, finally, the hunters and shooters who trust the brand and buy our products. I want to thank every member of the team.”